Blog · The Field Guide

Stories from the field.

Notes on real-estate web tooling, IDX compliance, and what 5,000+ active installs have taught us about shipping listings on WordPress.

MLS Associations 5 min

MLS Updates: Utah Launches Data Venture, CRMLS Joins Forces

New Directions for MLS Groups Many real estate agents rely on multiple listing services to get the best information for their clients. These services gather home…

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laura perez · Feb 8, 2025
Real Estate Blog 10 min

15 Facebook Marketing Tips That’ll Make Realtors Cry

1.Consider Using a Professional Profile Picture This one is a given, right? The most important thing to notice is that your Facebook company page profile image is…

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laura perez · Dec 18, 2024
Real Estate Blog 9 min

10 Must-Read Books for Aspiring Real Estate Moguls

You gotta keep learning if real estate's your thing. Books are where its at for learning stuff. There's tons of awesome real estate books out there,…

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laura perez · Dec 16, 2024
Real Estate Blog 12 min

15 Buyer Complaints During Property Showings and How to Fix Them

Imagine this scenario - you finally got that showing lined up. Those buyers come walking in, eyes all big and hopeful. Then bam - here come…

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laura perez · Dec 12, 2024
MLS / IDX Resources 13 min

Boosting Your Visibility: How IDX Feeds Fuel SEO Performance

The integration of IDX (Internet Data Exchange) feeds powered by MLS (Multiple Listing Service) data does more than just populate your real estate website with property…

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laura perez · Dec 8, 2024
Real Estate Blog 7 min

How to Spice Up Your Listing Presentation

Hey there, real estate whizzes! Got a quick question for you. How often have you finished a listing presentation and thought, “Oh, I should have done…

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laura perez · Dec 2, 2024
Real Estate Blog 6 min

How to Get Your California Real Estate License: A Comprehensive Guide

1. Understanding the Requirements for a Real Estate License Alright, future real estate moguls! So, you’re thinking about diving into the vibrant world of California real…

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laura perez · Nov 29, 2024
Real Estate Blog 7 min

Streamline Your Leads: Top No-Code Online Form Builders for Realtors

Let’s be honest—trying to gather leads without online forms is like herding cats. You just end up with a lot of frustrated people and scattered information.…

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laura perez · Nov 28, 2024
Real Estate Blog 8 min

Transform Your Real Estate Game: The Customer Journey You Need to Know

So, here’s the thing—most agents are super focused on closing deals. We’ve got the paperwork, the negotiations, the handshakes and thank-you hugs, and then poof, they’re…

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laura perez · Nov 7, 2024
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