You already pay for MLS access. This puts those listings on your own site, on your own domain, in the theme you already chose.
Why bother, when the portals already have the listings
Because on a portal your listing sits next to four competitors and a lead-capture form that is not yours. On your own site it does not. The listings are the same data. The difference is whose phone rings.
What you get
- Your market, on your domain. Over 800 MLS markets across the US and Canada, connected over the modern RESO Web API rather than a legacy RETS feed or an iframe.
- Only the listings you want. Filter by city, county or ZIP, price range, property type, status, and by agent or office MLS ID. Your own listings only, your office, or the whole market. Save it as a task and reuse it.
- Kept current without you. Hourly sync pulls what changed. Daily reconciliation removes what left the MLS, so you are never showing a house that sold three weeks ago.
- Photos that cost you nothing. Images serve from the MLS or its CDN. Nothing is downloaded, so your hosting bill does not move.
- Pages search engines can read. Real WordPress pages with clean permalinks and JSON-LD schema, not an embedded frame.
- Leads that reach you. Contact forms, sidebar lead forms and Schedule-a-Tour requests, all in one pipeline, with spam protection.
What setup looks like
A six-step wizard: verify your account, pick your MLS from a type-ahead list, enter and live-test your credentials, choose your fields, run a test import. Nothing touches your live site until you are happy with the sample. Most people are done in an afternoon, and full assistance with the setup is included.
If you run WpResidence, Houzez, Real Homes or WpEstate there is a deep integration waiting. If you run anything else, standalone mode gives you a full listings front end on top of the theme you have. No rebuild.
What it costs
One plan, $49 a month, every feature included. Thirty days free, card on file, billed after. Cancel from the dashboard in one click, and your imported listings stay in WordPress as ordinary posts. See pricing.
New to this? Start with understanding IDX, then the feature tour. Ready to go: start the free trial.