Blog · The Field Guide

Stories from the field.

Notes on real-estate web tooling, IDX compliance, and what 5,000+ active installs have taught us about shipping listings on WordPress.

REAL ESTATE BLOG
Real Estate Blog 11 min

Transform Your Real Estate Game: 7 Landing Page Tips to Supercharge Your Lead Generation

What the Heck Is a Landing Page? In real estate, the goal is simple—find clients and close deals. But let’s be honest, with all these shiny…

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laura perez · Oct 22, 2024
REAL ESTATE BLOG
Real Estate Blog 13 min

Real Estate Agent Vs Broker: 7 Key Differences That Could Cost You Thousands

Are you caught in the real estate agent vs broker debate and wondering which path might be best for your career? Spoiler alert: there’s no one-size-fits-all…

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laura perez · Oct 21, 2024
REAL ESTATE BLOG
Real Estate Blog 11 min

How to Elevate Your Buyer Clients’ Experience to Expert Status

Hey there, future real estate rock stars! We’ve all been there—caught in the whirlwind of being a real estate agent without a clear map. Remember the…

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laura perez · Oct 20, 2024
REAL ESTATE BLOG
Real Estate Blog 8 min

How to Choose the Right Real Estate Office: 5 Key Qualities

Let’s talk about the real estate office you call home. I’m not talking about the cute home office you set up in your living room with…

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laura perez · Oct 19, 2024
REAL ESTATE BLOG
Real Estate Blog 10 min

Mastering the Art of the Real Estate Elevator Pitch: A Game-Changer for Agents

Have you ever been in an elevator, on the verge of your dream pitch opportunity, only to stumble and mumble when someone asks what you do?…

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laura perez · Oct 18, 2024
REAL ESTATE BLOG
Real Estate Blog 14 min

Crafting Real Estate Landing Pages: Secrets to Supercharge Your Conversions

You’ve arrived at the perfect spot if you’ve ever pondered, “Why do my landing pages receive more crickets than conversions?” This isn’t merely a discussion on…

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laura perez · Oct 17, 2024
REAL ESTATE BLOG
Real Estate Blog 8 min

9 Tips for Hosting an Open House for Another Agent

Why Open Houses Matter As a real estate agent, you’ll hear people say open houses are a waste of time. But let me tell you, they’re…

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laura perez · Oct 16, 2024
REAL ESTATE BLOG
Real Estate Blog 7 min

Unlocking eXp Realty: 7 Game-Changing Insights You Need to Know Before Joining

Hey there, future rockstars of real estate! If you’re dreaming of a successful career in the fast-paced world of property, then you need to check out…

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laura perez · Oct 15, 2024
REAL ESTATE BLOG
Real Estate Blog 7 min

Become the Number One Realtor in Your Neighborhood: A Roadmap to Dominance

Hi there! It’s Laura from MLS Import, and today I’m going to share how you can become the number one realtor in your neighborhood. As a…

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laura perez · Oct 14, 2024
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